AGRICULTURAL

Farm Progress Show App Introduced

Staff Writer
Aledo Times Record

 Farm Progress Show is synonymous with new technology and the new Farm Progress Show app presents a wealth of show information by using the latest technology for smartphones and additional app-compatible hardware. The app is free to download from the Apple and Android app markets.

Information central?From locating exhibitors to show traffic updates, the Farm Progress Show app takes users on a tour of the show and presents easy-access to the latest show information.

“Producers are always enthusiastic about the quality and variety of information we can supply about the show,” said Don Tourte, Farm Progress vice president of sales and events. “This new information resource gives us one more tool to raise the bar for our visitors’ and exhibitors’ experiences at the show. It really moves the show into an even higher realm of ‘world class.’”

Intuitive navigation, wealth of information?Show information is presented in easy to navigate tabs and users can easily move about the app, collecting exhibitor information, planning treks, reading the latest show news…and more.

The app’s easy-to-use format quickly provides:

    •    Show exhibitor search and locator

    •    Exhibitor search by product categories

    •    Top show news and viewpoints

    •    Traffic routes and parking information

    •    Hotel and camping information

    •    Weather service

    •    Show events and seminar listings

    •    And more key features

 ?The app is free to users from the Farm Progress Show, the nation’s largest outdoor farm show. While the app is free, your usual phone usages charges apply.

Download the app?Android and Apple versions are available now in the Android Market and the Apple App Store. Locate the app in either marketplace by searching for "Farm Progress Show."

Farm Progress developed the app in conjunction with iNet Solutions Group, Inc., its Omaha, Neb.-based digital development partner.

?Information-driven digital leader?Farm Progress continues to lead the ag media industry with its exclusive array of apps. The industry exclusive Farm Progress Growing Degree Days app was introduced in 2010 with great success, followed by apps for Farm Futures magazine, the Beef Producer, and the Farm Progress app that encapsulates local news and information for each of its 18 Farm Progress state and regional publications. The company develops custom apps for clients, as well.

“Our company continues to incorporate new technologies to help producers be more efficient, productive and profitable,” said Jeff Lapin, Farm Progress president.  “We’re giving ag marketers integrated marketing tools to reach their audiences to build product awareness, image and brand expansion in the market.”

The Farm Progress's industry-leading website visits, page-view and site engagement stats underscore its digital accomplishments.

The company’s new product introductions and upgrades experience enthusiastic acceptance and success. The company’s aggressive digital initiatives include its 18 state and regional magazine websites (accessible via FarmProgress.com), FarmFutures.com, BeefProducer.com, FarmProgressShow.com, HuskerHarvestDays.com and additional show websites, and its broadcast companion website, FarmProgressAmerica.com. Its mobile Web access for its publications and largest shows were first in the industry.  Farm Progress’ portfolio of digital services underscores the company’s industry leadership position.

It's all part of Farm Progress' position as the industry's Agricultural Information Leader™.