Bright Start college savings program advertising campaign wins 2013 Silver Addy award

Staff Writer
Aledo Times Record

Illinois State Treasurer Dan Rutherford is pleased to announce the recent Bright Start College Savings advertising campaign has been awarded the 2013 Silver Addy Award in the area of Integrated Campaigns by the Chicago Advertising Federation. The theme of the campaign is “Today’s A Good Day.”

“The Bright Start College Savings program is a great way to put away money for your child’s college education, and the best part is that you pay no taxes on the investment earnings” said Treasurer Dan Rutherford.

The Illinois State Treasurer’s Office also offers Bright Directions. Both plans are designed as qualified college tuition programs under section 529 of the Internal Revenue Code of 1986. Contributions of $10,000 for an individual, or $20,000 if married and filing jointly, can be deducted from Illinois state taxable income each year.

Bridget Byron, Executive Director of Finance in the Illinois State Treasurer’s office is available for interviews about the Bright Start and Bright Directions programs.